Thumbs Down on “Antioxidant” 7Up
By Tony Isaacs
By Tony Isaacs
(The Best Years in Life) In yet another example of deceptive marketing of less than healthy food products by major food and beverage companies, 7Up has heavily marketed its "Antioxidant Cherry 7Up" drinks in both regular and diet versions with prominent images of natural cherries on consumer ads and packaging labels.
Unwitting consumers might take a look at the drinks 7Up introduced last year and ask what could be so bad about a soft drink that contains "natural flavors", no caffeine and now antioxidants too? Perhaps taking a close look at what the "antioxidant" content is, and the rest of the ingredients that make up regular and diet Antioxidant Cherry 7Up might give an entirely different picture than the one being promoted by 7Up.
Unwitting consumers might take a look at the drinks 7Up introduced last year and ask what could be so bad about a soft drink that contains "natural flavors", no caffeine and now antioxidants too? Perhaps taking a close look at what the "antioxidant" content is, and the rest of the ingredients that make up regular and diet Antioxidant Cherry 7Up might give an entirely different picture than the one being promoted by 7Up.
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